March 27, 2012
Mobile ticketing is the process whereby customers can order, pay for and receive tickets from any location and at any time using their mobile phones. It allows ticket buyers to purchase event tickets quick and easily without needing to use a computer or a printer, or wait for a hard copy ticket to be sent via the post.
A mobile ticketshop is a mobile optimised ticketshop, that scales to the screen size of a mobile phone and has less steps to purchase tickets than traditional web ticketshops. Making it extremely easy to purchase event tickets anywhere at any time – quickly. It also allows people to make last minute decisions to attend events, as m-tickets can be purchased and delivered in minutes.
Mobile tickets (m-tickets) include a 2D barcode which is displayed on the mobile phone and is scanned on entry to the event. Once scanned and validated the m-ticket becomes invalid so it can not be used more than once.
Benefits of mobile ticketing for event organisers
Benefits of mobile ticketing for ticket buyers