Ticketscript talks – the Google analytics sessions

Learn everything you need to know about how Google analytics can improve your event.

Here at ticketscript we realise the value of data and how important it is to improve your event. We integrate with Google to get you the best data and this series aims to teach you what you need to know about Google analytics.

Week 1 – Using data for your event

Learn the difference between interesting data and useful data. We’ll take you through the top line information you should look at first and what data can do for your event.

Week 2 – Connecting your ticketscript dashboard

In this webinar we’ll take you through how to connect your ticketscript dashboard with your Google analytics account. Learn what reports you can get in your dashboard and how they can help.

Week 3 – An in depth look at audience reports

We’ll take you through each of the reports found in the audience section of Google analytics. You’ll also get some useful tips on how it can impact your marketing campaigns.

Week 4 – Looking at the acquisition reports in Google Analytics

The acquisition reports in Google Analytics are some of the most valuable reports available. In this webinar we’ll give you an overview of what they do and how they can help dictate your marketing strategy.

Week 5 – Looking at the behaviour reports in Google Analytics

The behaviour reports in Google Analytics are some of the most interesting and surprising reports available. In this webinar we’ll give you an overview of what they do and how they can help shape and evolve your website.

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Week 6 – Google Analytics Goals – Set up & Reporting

Creating goals in Google Analytics is essential for determining how your site is performing. In this webinar we’ll give you an overview of how to set them up and how to utilise the invaluable data collected within the goal reports.

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Week 7 – Google Analytics campaign creation and tracking (inc. remarketing)

Tracking campaigns in Google Analytics is not only crucial when it comes to monitoring your promotional efforts but it also provides invaluable data for future promotions. In this webinar we’ll give you an overview of how to set them up and how to utilise the data collected.

Can’t wait to get started?

Set up your next event today…